Timeless Elegance: Longines at Wisma Atria – Swiss Precision for the New Year
In a world where time moves fast, Longines reminds us to savor every second with elegance. As one of the most prestigious Swiss watchmakers, Longines has long been synonymous with tradition, performance, and classic style. Located in the luxurious enclave of Wisma Atria, their boutique is a sanctuary for horology enthusiasts. As we count down to the New Year and the upcoming Lunar New Year in 2026, there is no better time to invest in a timepiece that transcends generations.
The Boutique Experience: Heritage Meets Modernity
Situated at Wisma Atria (#02-01A), the Longines boutique offers an immersive experience into the brand's winged-hourglass legacy. Unlike multi-brand retailers, this dedicated space showcases the full breadth of their collections, from the sporty HydroConquest to the ultra-classic Master Collection.
The store's interior reflects the brand’s core philosophy: "Elegance is an Attitude." With warm wood tones and a dedicated "Strap Bar" for customization, it is the perfect place to sit down with a watch specialist and find the perfect fit for your wrist—or a gift that says "forever."
New Arrival: Conquest Heritage "Year of the Snake" 2025
Just in time for the festive gifting season, Longines has unveiled a stunning limited edition that is already turning heads. The Conquest Heritage "Year of the Snake" Edition is a masterpiece celebrating the upcoming Lunar New Year.
- The Design: Featuring a vibrant sunray gradient red dial (a symbol of good fortune) and a case back intricately engraved with a snake emblem designed by artist Wu Jian’an.
- Limited Availability: With only 2,025 pieces available globally, this is a collector’s item that marries Swiss precision with cultural significance. Visit the Wisma Atria boutique to inquire about securing this rare piece before it sells out.
The 2025 Icon: Legend Diver "White Edition"
For those who prefer the open seas to the boardroom, the newly expanded Legend Diver collection for 2025 is a must-see. The Wisma Atria outlet now stocks the striking new Matte White Dial version.
- Vintage Charm: Retaining the iconic "Super-Compressor" style with two crowns and an internal rotating bezel.
- Modern Tech: Powered by an exclusive L888.6 calibre with a silicon balance spring, offering magnetic resistance and a 72-hour power reserve. It is the perfect "go-anywhere" watch for the active Singaporean.
Exclusive Festive Promotions: December 2025
‘Tis the season of giving, and shopping at Longines Wisma Atria comes with its own set of rewards this December.
- Gift with Purchase: As part of the "Longines Holiday" campaign, customers purchasing eligible models often receive exclusive brand merchandise, such as a premium Longines Watch Roll or Leather Pouch—perfect for travel.
- Wisma Atria Rewards: Your purchase qualifies you for the mall's "Upon Iridescent Wings" Christmas campaign. Spend a minimum amount (typically $150+) to redeem Wisma Atria Shopping Vouchers and gain chances to win big in the "Holiday Indulgence" lucky draw.
- UnionPay Special: If you hold a UnionPay card, enjoy exclusive shopping privileges and instant rebates valid until January 5, 2026.
Visit Us Today
Whether you are hunting for the perfect dress watch or a rugged diver, Longines at Wisma Atria offers a curated selection that defines luxury. Step in today and let time stand still.
Store Details & Official Links
Longines Boutique Wisma Atria
Address: 435 Orchard Road, #02-01A Wisma Atria, Singapore 238877
Opening Hours: Daily, 10:00 AM – 9:30 PM
Connect with Longines:
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